LiveU collaborates on production of hybrid DSNG van in China

 Beijing, China, August 2015: LiveU collaborates with Diadem and Sony Professional Solutions China to showcase their new joint hybrid DSNG (digital satellite news gathering) vehicle at the BIRTV show in China. The integrated solution combines Sony’s video source with LiveU’s LU700-SV video encoder, LU500 cellular uplink units, and Xtender antenna array, together with a BGAN/VSAT terminal and ADINNO seei.tv webcast to offer broadcasters the most comprehensive and reliable live video coverage for OB (outside broadcasting) events for TV and online viewers.

LiveU supplies cellular uplink to DSNG trucks in Beijing, China.
Broadcasters can switch between the static LU700-SV encoder and LU500 backpacks to transmit different video angles in real-time, benefiting from the additional resiliency provided by the Xtender and BGAN/VSAT antennas. For example, sports production teams can enhance viewer engagement with behind-the-scenes coverage and interviews inside sports stadiums. They can also store, edit and forward edited video footage back to the studio using LiveU Central, LiveU’s cloud-based management platform, as well as add graphics, advertising and other elements using third party video production systems. Meanwhile, through the seei.tv webcast, end users can view the on-line live stream in real time, together offering an ideal solution for TV broadcasters for live news and sports as well as any other important events.

LiveU’s four-time award winning LU500 backpack unit represents the industry standard for mobile uplink technology with up to 13 network connections and most powerful video encoder for global newsgathering and live events.

Mr. Sun Zili, General Manager, Contents Creation Marketing Div., Value Creation Group, Professional Solutions China, Sony said, “This is an exciting development for us with great potential. Using cellular technology together with satellite offers customers a highly flexible solution for transmitting live video from the field with significant cost savings. We’re already seeing demand for this solution from TV broadcasters, and other organizations.”

Mr. Gordon Gu, CEO of Diadem Technologies Inc., who carried out the integration, said, “LiveU’s brand reputation carries weight in the market. Its proven ability to work in hybrid mode with mobile units connected to the Xtender to boost the cellular bonding power was a major plus point in being selected for this project. We previously implemented a successful live stream promotion for Sony through the WeChat app based on seei.tv’s webcast for the Shanghai International Film and TV show, which also showed LiveU’s technology in action.”

“Hybrid vans are increasingly being deployed by global broadcasters for live sports and news events, made possible with LiveU’s unique technology. We’re excited to be part of this innovative project, led by Sony, optimizing the integration between video, cellular, and satellite and showing how complementary technologies can work together to deliver excellent results, with significant operational cost savings,” summarized Mr. Doron Meirom, VP Sales APAC, LiveU.

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